Have you ever wondered how to get the most out of your LinkedIn network?
With millions of users using the site to enhance their careers it can be a little tough grabbing the spotlight. Still, your professional network plays a vital role in taking your career to the next level.
Not quite sure where to start when it comes to enhancing your network?
Give these 8 strategies a try to make sure you’re getting the most out of your LinkedIn network.
1. The headline
Aside from a great photo, your headline will be the first thing that potential connections and hiring managers will see in their search. Try to be specific and if you’re an expert at something, own it by adding it to your headline. Put yourself in the best position to be seen with a catchy title or phrase.
2. Sell with your summary
The summary section of your profile is where you can really stand out. Take the time here to sell yourself. No need to be rigid, it’s okay to get a little personal. Share some of your interests and give some history on your achievements throughout your career. Give others the opportunity to get to know you a little bit.
3. Showoff your skills
Keeping your skills up to date is crucial in displaying your industry knowledge and expertise. In your skills section showcase just what you can do to share your value with your connections. Spend some time endorsing the skills of your connections which may lead to them doing the same for you.
4. Make the connection
A lasting connection starts with an invite. In order to build your network step outside of your comfort zone when sending a connection request. A generic message to a potential connection won’t go a long way. Take a look at the profile before sending a request to learn a little more and make it easier to personalize your message.
5. Ask for recommendations
A great way to boost your industry credibility on your profile is to ask for recommendations. Feel free to reach out to peers, supervisors or even former clients who can attest to your abilities.
One quick suggestion: Don’t just ask for recommendations. Be a good sport and provide a few recommendations of your own to people you may have worked with.
6. Get active
LinkedIn, like Twitter and Facebook is a social networking site. While your goal may not be to become the next big influencer, the benefits of actually engaging with your connections are endless. Write posts of your own and like/comment on others to get your name and profile to show up in multiple feeds.
7. Join a group
It is important to connect with other industry professionals and those who share common interests through groups. Continue to build relationships that will have an impact on your personal development. Offer your own advice by giving feedback, tips, and sharing posts that will increase your engagement and drive connections. What you have to say may be just what someone is looking to hear.
8. Share your profile
Be willing to take your LinkedIn profile offline or to other social media platforms that you use on a regular basis. Increase your number of connections by steering those you meet through in-person networking efforts to your social profiles. Don’t be afraid to ask those you respect if they would be open to connecting with you through LinkedIn.
There is enough room on LinkedIn for everyone to be able to grow professionally and enhance their network. While creating a strong profile and engaging with potential connections may seem a little overwhelming at first, the returns can be great.